It’s a catastrophic mistake people make all the time. A simple oversight that can cost a business hundreds of potential followers, visitors and customers.
The problem: we are not helping people find our websites or social media.
The solution: add buttons to your online platforms so followers can find you.
Remember, each and every potential follower will prefer to conduct business with you in a method they prefer. For some this means via your website, for others this will mean via Facebook, for others it will happen via Twitter, etc.
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